The company:

Our client is part of a rapidly expanding global platform for events, data and media. The company benefit from a diverse portfolio, and as such offer a wealth of progressional opportunities.

The role:
  
This opportunity is to help drive event growth and support the sales team with lead generation. We are looking for someone with a B2B marketing background, who has experience in generating leads and working on multi-channel marketing campaigns.
  
Key tasks and responsibilities 

•  Support the strategy, development, and optimisation of marketing campaigns to assist the sales team with lead generation.
• Take ownership of digital marketing programs to help generate qualified leads at scale.
• Collaborate with the whole marketing team to help develop and implement marketing campaign strategies.
• Analyse marketing data and produce reports to provide visibility into campaign effectiveness.

Skills required:

• 1-2 years’ experience in B2B Marketing, preferably in demand generation and/or lead management.
• Experience working with marketing tools and marketing automation platforms such as salesforce.
• Strong experience in email marketing and copywriting.
• Ability to measure marketing programs against ROI metrics.
• Target-driven with a focus on achieving results.
• Excellent oral and written communication skills with meticulous attention to detail.

Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences